Sanofi, the leading French pharmaceutical company dedicated to preventing, treating, and curing illness and disease, has partnered with African Fixer, a renowned Film and Still Line Production & Fixing Company for South Africa, to produce a heartwarming and socially impactful film shot on location in Dar Es Salaam, Tanzania. This film production aims to raise awareness and support for underdeveloped communities facing health challenges, particularly those suffering from diabetes.
Sanofi's commitment to improving global health aligns seamlessly with this endeavour. The pharmaceutical giant, operating in over 100 countries with a mission to combat chronic, complex, and rare diseases, combines cutting-edge science with advanced technology to provide hope for future healthcare solutions. Their dedication to sustainable community development and stakeholder engagement underscores their central purpose—to empower lives and make a real difference.
Directed by Charlie Crane, with Jacques Ballard as the Director of Photography, and spearheaded by the Executive Creative Director & Producer, Alain Dib, this emotionally stirring project captures the resilience of diabetic patients and their community, emphasising the difference that collaboration can make in underprivileged regions.
African Fixer's Line Producer, Durand Le Sueur, expressed the profound impact of working on such a meaningful project, stating, “This was really a heart-warming film and really brought me back to why I do this job and how we can all assist in making this a better world.”
Sanofi's partnership with African Fixer exemplifies the potential for creative endeavours to instigate positive change in marginalised communities. By uniting the resources of corporations, filmmakers, and healthcare providers, this film serves as a testament to the profound impact achievable through compassionate initiatives.
"It's incredibly gratifying to be a part of projects like this, where both companies and filmmakers collaborate to make a substantial difference in underdeveloped communities. Working on this program, alongside these remarkable individuals—diabetics facing daily challenges and adversity, has been a deeply enriching experience. Their resilience and the care they've shown truly touched my heart," expressed Le Sueur.
Sanofi, a global leader in healthcare, is dedicated to improving and transforming lives. With a presence in over 100 countries and a workforce of more than 100,000 employees, Sanofi strives to prevent, treat, and cure illnesses and diseases, with an unwavering commitment to patients and communities worldwide.
About African Fixer:
African Fixer is a renowned Film and Still Line Production & Fixing Company for South Africa, serving international clients in producing feature films, TV commercials, music videos, documentaries, still photography, and other media-related content. With a passion for telling impactful stories, African Fixer is committed to collaborating with organisations like Sanofi to create films that inspire change and bring hope to underprivileged communities.
For media inquiries and further information, please contact:
Company Name: African Fixer Consulting
Contact Person: Andre Jean-Pierre Fourie
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Source: Panda News
Release ID: 791481