September 9, 2025 - KES, a menswear and unisex fashion brand, officially launches with its 2025 Mini Collection of thoughtfully designed essentials.
Guided by the philosophy “Made to Last. In Texture, Style, and Time,” KES creates garments meant to accompany wearers through life’s changing moments — reliable, comfortable, and deeply personal. In a world dominated by fast fashion and fleeting hype, KES offers something quieter and more enduring: clothing designed to hold its value over time.
Where Comfort Meets Modern Living KES’s design language draws inspiration from Vancouver’s effortless comfort and natural harmony combined with the diverse energy and modern business lifestyle of Los Angeles. The result is a collection that lives between serenity and ambition, between personal ease and expressive individuality.
The debut collection features premium T-shirts, casual shirts, lightweight jackets, and refined outerwear — versatile staples designed to belong effortlessly in modern wardrobes.
“In today’s world of constant change, KES exists to create clothing that lasts,” said the Founder of KES. “We want our designs to walk with you, not ahead of you. We’re not here to define trends or to be defined by them. Instead, we focus on creating pieces that feel personal — dependable companions through moments big and small.
Complimentary Replacement: Made for You. Always New.
As part of its philosophy of lasting value, KES offers an exclusive Complimentary Replacement Service — a concept rarely seen in fashion.
Under this program, each customer is entitled to one free replacement per item within six months of purchase. Whether due to natural wear, unexpected accidents, or simply the desire for freshness, KES provides a brand-new replacement at no additional cost.
This unique service carries its own promise: “Made for You. Always New.”
“Fashion is part of our journey,” said the Founder of KES. “It moves with us, changes with us, and sometimes needs renewal. With this service, we ensure you can always feel new in KES while holding on to the pieces that matter.”
Sustainability Through Care
For KES, sustainability begins with longevity, not excess. The brand believes that creating fewer, better pieces — and helping customers extend their clothing’s lifecycle — is the most responsible approach to modern fashion.
The Complimentary Replacement Service plays an essential role in this philosophy. Returned items are refurbished, upcycled, or donated, giving them a second life instead of contributing to waste.
Beyond replacements, KES focuses on designing garments that last — pieces made to withstand wear, adapt to changing styles, and remain meaningful over time.
“Our philosophy is simple,” the Founder explained. “When clothing is made to last and thoughtfully cared for, it leaves less behind and gives more back.”
Digital-First, Community-Driven
KES launches with a digital-first approach, connecting directly with its audience through www.kesoriginal.com. The platform offers a seamless shopping experience alongside curated editorial content, styling inspiration, and behind-the-scenes insights.
As a niche brand, KES focuses on cultivating an authentic community. Collaborations with lifestyle creators, photographers, and stylists highlight real stories and personal expression — celebrating comfort, individuality, and longevity rather than chasing temporary trends.
About KES Original
KES Original is the fashion company behind KES, a menswear and unisex brand built on the philosophy “Made to Last. In Texture, Style, and Time.” KES designs thoughtfully crafted garments intended to accompany wearers across seasons, occasions, and milestones.
With its Complimentary Replacement Service — “Made for You. Always New.” — and a commitment to sustainability through longevity, KES creates clothing that becomes part of your story — not just what you wear, but what endures with you.
Media Contact
Company Name: KES Original
Contact Person: Kaiwen Su
Email: Send Email
Country: United States
Website: www.kesoriginal.com
