Upscale organic retailer and lifestyle brand expands into fashion & merchandise with the Winter ‘24 Collection
Erewhon, the Certified Organic Retailer and B Corp with 10 locations across the greater Los Angeles area, has released an exclusive apparel collection for the holiday season. This drop reflects how the company has built a marquee lifestyle brand out of a market that has been sustaining a new standard in the grocery industry since the 1960s.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20241206670377/en/
The Winter '24 Collection (Photo: Business Wire)
The Winter ‘24 Collection features necessities for everyday wear with Erewhon’s signature branding: a Zip Hoodie, Pullover Hoodie, Crewneck, Sweatpant, Sock, Hat, and Bag. The pieces are available in 5 colorways: Tomato, Butterscotch, Plum, Coconut, and Chaga. In alignment with Erewhon’s commitment to quality, the Collection is ethically made with an organic cotton blend.
Starting yesterday, Erewhon Members enjoyed an exclusive 24-hour window to purchase items in the Collection before it opened to the general public. Erewhon brings a wide range of benefits to its two tiers of Membership including exclusive savings, complimentary drinks & smoothies, invitations to wellness events, and more.
The Winter ‘24 Collection represents Erewhon’s foray into markets beyond its brick-and-mortar business in Southern California. All pieces are available for purchase online, and they can be shipped worldwide. Over the past year, Erewhon has been expanding this arm of its business with non-perishable items that appeal to demographics beyond Los Angeles.
About EREWHON:
Erewhon is an independent, family-owned Certified B Corp and Certified Organic Retailer with 10 locations across Southern California. Since 1968, Erewhon has been providing organic, ethically-sourced foods to the communities it serves. It’s committed to sourcing healthy, nutrient-dense products, backing local growers and brands, and supporting the environment. Recognized for its uncompromising quality standards and customer service, Erewhon sustains a community centered in caring, curiosity, and positive change.
For more information, please visit: www.erewhon.com.
View source version on businesswire.com: https://www.businesswire.com/news/home/20241206670377/en/
Contacts
Media Contact:
Erewhon Public Relations
press@enfmkt.com
