Online fashion retailer Revolve (NASDAQ: RVLV) missed Wall Street’s revenue expectations in Q3 CY2025 as sales rose 4.4% year on year to $295.6 million. Its GAAP profit of $0.29 per share was significantly above analysts’ consensus estimates.

Is now the time to buy RVLV? Find out in our full research report (it’s free for active Edge members).

StockStory’s Take

Revolve’s third quarter was marked by strong margin expansion, which contributed to significant bottom line outperformance despite revenue coming in slightly below Wall Street expectations. Management attributed the solid results to improved gross margin, driven largely by advancements in its markdown optimization algorithm and a deliberate reduction in promotional activity. Notably, the expansion of owned brands also played a key role, with Co-CEO Michael Mente highlighting, “Our owned brand penetration of REVOLVE segment net sales increased year-over-year for the third consecutive quarter in Q3.”

Looking forward, management is focused on sustaining margin gains while pursuing new growth opportunities in international markets, physical retail, and further owned brand expansion. The company believes ongoing investments in AI-driven merchandising, localized product development for markets like China, and new retail formats will underpin future profitability. CFO Jesse Timmermans pointed to upcoming marketing initiatives and further improvements in operational efficiency, emphasizing, "We have some exciting marketing investments planned to support the growth initiatives we have been investing in and expect to launch in 2026."

Key Insights from Management’s Remarks

Management attributed the quarter’s operating leverage to gross margin improvement, disciplined promotion strategy, and growth in higher-margin owned brands.

• Gross margin expansion: The largest driver of profitability was the implementation of a new markdown optimization algorithm, which improved margin efficiency by reducing unnecessary discounts and increasing full-price sales.
• Owned brands momentum: Management reported a rising contribution from owned brands, which generate higher gross margins than third-party labels. The successful launch of the SRG collection was highlighted as the most impactful owned brand debut to date.
• International growth drivers: While Asia presented mixed results, Europe and the Middle East stood out for international sales growth. In particular, the China market saw over 50% year-over-year net sales growth in the REVOLVE segment, aided by a localized owned brand collaboration.
• Physical retail strategy: Revolve continued to invest in physical retail, opening stores in select locations like Aspen and planning a Los Angeles flagship, with a view that in-person experiences can extend brand loyalty and increase customer acquisition.
• AI and operational efficiency: The company is leveraging AI for both creative design and back-office automation, streamlining product development cycles and accounts payable processes to further improve cost structure and agility.

Drivers of Future Performance

Revolve’s outlook is shaped by a focus on margin sustainability, international expansion, and innovation in both digital and physical channels.

• Sustained margin discipline: Management intends to maintain gross margin improvements by continuing to refine its markdown strategy and increasing the mix of owned brands, while monitoring potential tariff volatility and inventory trends.
• International and physical retail expansion: The company expects further growth from international markets, particularly through localized product offerings and unique brand experiences. The rollout of additional physical stores aims to complement digital channels and reach new customer segments.
• Marketing and AI investment: Planned increases in marketing investment, especially around new store openings and product launches, are expected to drive customer acquisition. At the same time, ongoing use of AI for merchandising and operational automation is seen as a lever for efficiency and scale.

Catalysts in Upcoming Quarters

In the coming quarters, the StockStory team will be watching (1) the progress of new owned brand launches and their impact on gross margins, (2) the effectiveness of physical retail openings—especially the Los Angeles flagship—in expanding customer reach, and (3) continued traction in international markets, notably China. Additionally, we will monitor how AI-driven operational changes and evolving marketing strategies support both growth and efficiency.

Revolve currently trades at $22.41, up from $19.98 just before the earnings. At this price, is it a buy or sell? Find out in our full research report (it’s free for active Edge members).

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