At 1 noon on May 20th, the 2023 Graduates' Design Works Show of the Fashion Department at the College of Arts, South China Agricultural University - "Yours, mine, and everyone's" - was released offline in the central hall of 751 D. Park in Beijing, showcasing over 50 sets of clothing design works from 20 series. Led by the official website of China Graduate Fashion Week, and combined with the official Weibo, WeChat official account, china.com video and other we media matrices of China Graduate Fashion Week, more than 30 official cooperation media, including China Education Television, China Education Network, People's Daily, and China Daily covered the whole event.
South China Agricultural University is a national "first-rate universities and disciplines" construction university. It is a comprehensive university with the advantages of agricultural science and life science and the coordinated development of agriculture, engineering, arts, science, economics, management, law, art and other disciplines. South China Agricultural University has a complete range of disciplines, including 101 undergraduate majors, 14 first level disciplines authorized for doctoral degrees, 1 category of doctoral professional degree, 30 first level disciplines authorized for master's degrees, and 19 categories of master's professional degree.
Since its establishment in 1996, the College of Arts of South China Agricultural University has relied on the advantageous resources of South China Agricultural University, with the characteristics of agricultural and forestry ecological design and Lingnan cultural inheritance, forming three major art sections: grand design, visual media, and humanistic aesthetics. It is committed to the cross-integration of new agricultural science, new engineering and new liberal arts. There are currently 10 undergraduate majors in Fashion Design and Engineering, Fashion and Fashion Design, Visual Communication Design, Environmental Design, Product Design, Animation, Musicology, Music Performance, Performance, Radio and Television Directing, including 1 national first-class major, 2 provincial-level first-class majors, 1 provincial-level characteristic major, 3 school-level first-class majors, and 1 school-level characteristic major. There is an academic master's degree program in design, as well as a field in radio and television The professional master's degree program in the fields of art design and music is one of the colleges in China with a relatively complete range of art disciplines.
The Fashion and Fashion Design major at the College of Arts of South China Agricultural University has been established for 27 years since 1996. It is one of the earliest universities in Guangdong to offer the fashion design major. In 2010, it hosted over the official uniform design project of the 16th Asian Games and was awarded the Best Design Award by the Asian Organizing Committee; In 2010, it was rated as a characteristic major in clothing design in universities in Guangdong Province; In 2013, Guangdong Provincial Innovation Design Engineering Technology Research and Development Center was established; In 2021, it was rated as a first-class undergraduate major in Guangdong Province.
The graduation design work conference of the Department of Fashion at the College of Arts, South China Agricultural University is titled "Yours, mine, and everyone's", emphasizing the combination of design and art, the integration of multiculturalism, and a more personal and diverse tone. Through a more layered and design-oriented approach, different elements break through the silhouette and volume of clothing, transforming aesthetic value into clothing design, finding suitable positions in a comprehensive form, forming a more unique and interesting clothing, reaching a new realm of "yours, mine, everyone's".
The students from Fashion Department use colorful colors to showcase their unique charm, diverse materials to showcase the warmth of humanity, styles and details to outline the atmosphere and image of the times, and extreme craftsmanship to build a cultural bridge. They achieve the ideal of beauty through design, narrate their profound understanding and unremitting pursuit of design and art, and present a series of fashionable and exploratory art works with a strong sense of the times, allowing the audience to deeply experience the creativity and dreams of the new generation of designers.
This graduation conference uses the integration of contemporary fashion and art as a means, with clothing design as a carrier, to achieve artistic creativity and promote the innovation and creativity of talents in line with social development and corporate needs. This appearance at the China Graduate Fashion Week better showcases the outstanding graduation works of the Fashion and Fashion Design major at the College of Arts of South China Agricultural University, fully reflecting the strength and innovative ability of South China Agricultural University in cultivating fashion creative talents in the new era, promoting the exchange of teaching achievements with domestic and foreign universities in the field of fashion, and improving the quality of talent cultivation in the field of fashion and fashion design. South China Agricultural University will continuously reform and innovate to cultivate high-quality technical and skilled talents in the fashion industry for the Guangdong Hong Kong Macao Greater Bay Area, and build a first-class professional with the cultural characteristics of the Greater Bay Area and the integration of international fashion.