Sustainability is important in the world today, as it is the practice of using natural resources in order to support both the present and future people. A company such as LYCRA may be able to help. Using less means that resources could last way longer than if they are used irresponsibly. Sustainability in fashion is the movement and the process to reduce the environmental impact on the fashion industry.
Sustainability in Apparel
There are many different things that clothing brands have to focus on when creating a brand that will appeal to the consumer’s eye and even their wallet. Among those things, one topic seemed to be of the most importance; sustainability. Many consumers report that they would love to see a decrease in the number of harmful chemicals used in the manufacturing process of the clothes that they like to wear. Many consumers also reported that reducing the number of carbon emissions during manufacturing processes is just as important to them.
Sustainability also includes that of the employees and even animals. With no sustainability, manufacturer employees are working in harsh conditions, with harmful chemicals according to realtimecampaign.com. Some manufacturers also test products on animals, potentially causing harmful effects. Bringing in more sustainability could mean the end of these destructive arrangements.
A Greener Future
In Sustainability in Fashion: An Interview With Mauro Cozzi-Founder and CEO of Emitwise he states that fashion companies are able to modify their approach in order to increase efficiency and decrease costs. This plan works while achieving a higher standard of sustainability in the fashion industry that fits in the agenda of a greener future for the present generation and for generations to come.
Practicing fashion sustainability could have great effects on the earth’s climate as well. When looking into the additional resources of what it takes to manufacture clothing items, global fashion consumes as much as two times the amount of water that Americans consume on a yearly basis. When dyeing fabrics, the toxic chemicals released makeup for about 20 percent of global industrial water pollution. Microplastics and wasted materials are also harmful elements. When putting in more sustainable means of manufacturing, the waste and pollution could drop drastically, improving the issues associated with the earth’s climate and saving important resources needed for life- like water.
As environmental issues such as global warming continue to worsen, people across the world are beginning to demand change when it comes to sustainability. Luckily, the fashion industry has stepped up and started the process toward a better tomorrow, but it does not stop with fashion. Even though these changes may come with difficult hurdles, it is great for the earth today and for the future. However, the problem does not stop with the fashion industry. Consumers need to do their part too; buy only what consumers need, thrifting, recycling, and up-cycling are all incredibly smart ways to give in to the powerful change of sustainability in fashion.
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