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How One Home Remodeling Company Is Using AI to Build a Billion-Dollar Company

West Shore Home proves that AI isn’t just for tech companies—it’s revolutionizing industries that once ran on paper, subcontractors, and spreadsheets

In an era of AI hype and vaporware, national home remodeling giant West Shore Home is delivering the real thing—at scale. What started as a single-location window and door company in central Pennsylvania has grown into one of the fastest-scaling home renovation platforms in America, powered not by buzzwords but by operational AI.

Founded in 2006 by entrepreneur B.J. Werzyn, West Shore Home now operates in 21 states, has over 3,000 employees, and is on track to hit $1 billion in annual revenue—all without raising growth equity or relying on outside installers. The secret? Treating home remodeling like a logistics, data, and customer experience problem—and solving it with in-house technology.

“We’ve never seen ourselves as a contractor,” says Werzyn. “We’re a tech company that happens to do remodeling.”

At the heart of West Shore Home’s transformation is a vertically integrated platform designed to optimize every step of the process—from marketing and lead generation to project design, fulfillment, scheduling, and post-installation service. AI isn’t bolted on to this platform as a gimmick. It’s embedded into the company’s core systems, driving route optimization, install forecasting, workforce scheduling, material demand planning, and even marketing attribution.

To get to the next level in its technical capabilities, West Shore Home brought its engineering talent in-house by acquiring software development company Design Center, Inc., located in St. Paul, Minn. It then recruited Eppie Vojt to the team as Chief Data and AI Officer. Vojt’s experience in C-suite roles at several billion-dollar companies signals its commitment to building a scalable product organization inside what was once a traditional service business.

This approach has allowed West Shore Home to expand into 40+ markets while maintaining consistency and control. It is unlike most firms in the $600 billion home improvement industry—which is fragmented, subcontractor-reliant, and often plagued by delays. Instead, West Shore Home employs full-time installers, owns its supply chain infrastructure, and has digitized every major workflow. Data and AI integrate it all, managing inventory flow and labor scheduling.

While the industry norm is handwritten work orders and siloed data, West Shore Home has invested more than $100 million into its proprietary platform, managed by an internal team of developers, software engineers, data scientists, and AI specialists. The company’s long-term vision is to create a fully automated customer experience—where a homeowner can visualize a remodel in real time, receive instant pricing, and schedule installation on the spot with a tap of their phone.

This in-house innovation strategy reflects Werzyn’s first-principles mindset. Rather than outsourcing key functions, the company builds its own tools—from CRM and customer design apps to installer performance dashboards and real-time field visibility. Rather than following industry convention, West Shore Home created a system designed for scale and speed.

And it’s working. The company completes tens of thousands of projects annually—mostly one-day bath, window, and door installs—with over 58,000 verified 5-star reviews. It is believed to hold the largest share of the U.S. bath remodeling market and ranks among the top two or three home remodelers nationwide.

Werzyn remains the majority owner of the business. He has funded the company’s rise through internally generated cash flow—a rarity in any sector, let alone construction.

As AI continues to dominate headlines in Silicon Valley, West Shore Home offers a powerful counter-narrative: that real-world AI transformation isn’t happening in labs, it’s happening in places you’d least expect. From logistics to bathrooms, West Shore Home is rewriting what’s possible in a legacy industry—and doing it with code, not drywall.

About West Shore Home

West Shore Home, headquartered in Mechanicsburg, PA., is a leading technology-enabled home remodeling services provider with over 3,000 employees and operations in more than 21 states. Founded in 2006, West Shore Home’s national brand promise is Bringing Happiness to Every Home by delivering a fast, easy and convenient home remodeling experience. From the first phone call to the final installation, customers have a streamlined experience and associate the West Shore Home brand with consistent high quality, transparency, and trust. For additional information visit westshorehome.com.

“We’ve never seen ourselves as a contractor,” says Founder B.J. Werzyn. “We’re a tech company that happens to do remodeling.”

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