Impact’s Designation Showcases Industry’s Star Players
Ole Smoky Distillery, one of the nation’s fastest growing spirits companies, announced its Ole Smoky Banana Pudding Cream, Ole Smoky White Chocolate Strawberry Cream, and Ole Smoky Moonshine Mini’s have been named an Impact Hot Prospect Brand by M. Shanken Communications Impact Newsletter for the 2023 calendar year. This is not the first time Ole Smoky Distillery has been named to this prestigious list of emerging stars of the industry, as the company has already earned Impact Hot Prospect Awards in 2019 and 2022.
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Ole Smoky Distillery 2023 Hot Prospects Award Winner (Photo: Business Wire)
The 2023 Impact Hot Prospect Brands will be recognized in the September 1 and 15 Impact Global Newsletter, as well as the October issue of Market Watch. The criteria for this recognition include depletions of at least 50,000 cases but not over 200,000 cases in 2023, at least 15% growth in 2023 and consistent growth in 2021 and 2022.
"It is an immense honor for Ole Smoky to be named a Hot Prospect Brand by M. Shanken Communications,” said Robert Hall, CEO, Ole Smoky Distillery. “This accolade reflects the hard work and passion of our team. We strive to create unique, high quality and delicious products, and it’s incredibly gratifying to see consumers’ enthusiasm when we bring these products to market.”
Ole Smoky first launched its moonshine creams in 2014 with Mountain Java, which is a coffee cream. Since that time the company has created and tested over twenty other cream flavors including the 2021 launch of Banana Pudding Cream and the White Chocolate Strawberry Cream which quickly became fan favorites. Initially, both flavors were sold exclusively at Ole Smoky’s Distilleries in Tennessee, but due to overwhelming consumer demand, the White Chocolate Strawberry Cream and Banana Pudding Cream are now available at liquor stores across the country. Both flavors offer a dessert-like experience that's uncommon in the beverage alcohol category and have a creamy consistency that makes them easy to drink. Since then, the cream-based moonshine line has grown to six flavors available in year-round wholesale distribution, including Butter Pecan, Orange Shinesicle and Key Lime Pie. The creamy moonshine flavors mark a unique addition to Ole Smoky’s portfolio and can be enjoyed, straight as a dessert, on the rocks, added to coffee or mixed into cocktails.
Ole Smoky’s Moonshine Minis are available in 50ML bottles with a variety of flavors, perfect for gifting, traveling, and sampling. The Moonshine Minis provides consumers with the convenience of smaller bottles and the opportunity to try multiple flavors, much like the moonshine and whiskey tasting experiences offered at the Ole Smoky Distilleries in Tennessee. The attractive jar is even used by many consumers for storing foods or other products after the moonshine has been enjoyed. The Moonshine Minis can be found across the United States in liquor stores and other locations that typically sell spirits.
As a large, growing, diversified & innovative distiller with craft authenticity, Ole Smoky Distillery is also the No. 1 selling moonshine brand in the world. According to on-premise traffic counters, Ole Smoky Distilleries are the most visited distilleries in the world, with the four Tennessee distillery destinations welcoming more than 5 million visitors in 2023.
About Ole Smoky® Distillery LLC
Ole Smoky is a large, growing, diversified & innovative distiller with craft authenticity, the leading distiller of premium moonshine in the world, and the first federally licensed distillery in the history of East Tennessee. Founded in 2010, Ole Smoky's roots are traced to the Smoky Mountains' earliest settlers, families who produced moonshine with enduring pride and Appalachian spirit. Ole Smoky has been recognized on the Inc. 5000 List of the fastest growing private companies in America for five consecutive years – 2020, 2021, 2022, 2023 and 2024, as well as receiving the 2023 Shanken Communications’ Impact Hot Brand Award, as well as for the prior 6 years, several 2024 Growth Brand Awards from Beverage Information Group, and the 2023 PR%F the Magazine Distillery of the Year award. Today, Ole Smoky’s over 25 creative moonshine flavors and 17 inventive whiskey flavors can be found in all 50 states, 20 countries and at the company's four famed distilleries in Tennessee: The Holler and The Barrelhouse in Gatlinburg, The Barn in Pigeon Forge, and 6th & Peabody in Nashville. For more information, please visit www.olesmoky.com and follow Ole Smoky on social media @olesmoky.
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Contacts
Sydney Holsclaw / Mary Reynolds
Olesmoky@phase3mc.com
